Collaborative Design Research

Is your team making critical decisions based on opinion or speculation? Are you talking to customers without a goal? Are you having weird territory battles over data? Are you doing research, but not seeing results? This workshop is for you!

WORKSHOP

You’ll learn how to

  • Make quick, confident design decisions based on evidence, not assumptions

  • Collaborate across disciplines

  • Communicate with stakeholders

  • Avoid reacting to anecdotal data

  • Decrease risk by asking the right questions

  • Choose methods and activities based on your goals, timeframe, and budget

  • Use qualitative and quantitative data together

  • Think as a team to get the best insights from your data

  • Digest, report, and share insights so that none get lost or go to waste

  • Cultivate practical curiosity and continuous learning throughout your company

Who it’s for

This workshop is for anyone who contributes to design decisions—designers, engineers, writers, product owners, corporate counsel, customer service, and even leadership. Research specialists will learn how to increase their effectiveness and boost the influence of their findings. Participating together will give cross-disciplinary teams a shared basis for effective collaboration.

Everyone will walk out with ideas and practices they can use immediately.

How it works

This is a participatory remote workshop, conducted in 2 sessions with up to 20 participants. We’ll discuss your specific needs and concerns in advance, but there’s no additional preparation required.

Erika’s workshop is a must. She addresses how to reconcile the tensions between delivering for speed and value, and how the research process can be in service of this. Our team of designers and product managers left inspired, empowered, and best of all, aligned.

—Courtney Sandberg, Director of Product Design Enablement at Sprout Social